Blog

Stuff we did and how we did it
Hyde Edition details

We Solemnly Swear Never to Publish a Book That Just Has Pretty Pictures

When this whole project started, we determined that Amaranthine Books will never take a book, illustrate a few scenes and send it to print. No, it has to have a concept behind the book, deeper meaning, symbolisms, secrets, internal logic… I guess with most of us coming from advertising background we were taught to think...
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Blog #3: Confession featured image

A Confession: Our First Prototype Was Horrible

When it comes to creating something the way I imagined it (perfect, of course), I tend to be pretty annoying. Just ask my colleagues in Amaranthine Books, friends, family etc. I have this itch that everything has to be absolutely perfect. Which is, obviously, impossible. Luckily, I think I have some grip over this obsession with...
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Jekyll Edition and Hyde Edition Spines

When Push Comes to Shove, We Choose Quality

If you haven’t heard already, here’s the big news — our webshop is finally up! Yes, our books are finally up for sale and we are gearing towards new titles, but what I really wanted to write about is what took us this long. Big Dreams When the idea for Amaranthine Books came to me, it was...
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Box and Back Cover (Hyde Edition)

Persistence — Only a Virtue if You’re Not a F*** Up

“Should I give up?”, a question everyone will ask themselves at least once in their lifetime. We asked ourselves the same thing after our first crowdfunding campaign went down in flames. After some thinking and talking we decided there’s no chance in hell we’re giving up, we believe in the project way too much to...
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